Instagram new app icon 2016
Instagram new icon 2016

Instagram icon goes new school

No more old school Polaroid look-alike icon for Instagram. Today Instagram launched a new app icon and app interface. Why does the new icon look that way? Today’s launch blog post tells us:

Inspired by the previous app icon, the new one represents a simpler camera and the rainbow lives on in gradient form.

For those of you who saw a preview of the black-and-white interface experiment, or who got to check it out using the IGExperiments Jailbreak tweak (while it worked), today is the day to get the new interface. I do like the simpler and cleaner look of the app interface. It puts the focus on the content, and it’s easier on the eyes. I know everyone’s eyes must be exhausted from all the digital content that we consume every day. Take a look at the new interface below.

Instagram new UX 2016
Instagram new UX 2016

 

Here’s a short video showing the evolution from old to new:

They also updated the icons for the rest of their apps! Below is a sample showing the 2016 icons for Instagram, Layout, Boomerang, and Hyperlapse. They all work awesomely well together. Nicely done.

New icons for 2016: Instagram, Layout, Boomerang and Hyperlapse.
New icons for 2016: Instagram, Layout, Boomerang and Hyperlapse.

 

And oh yeah, here’s the old icon.

Original Old School Instagram Icon
Original Old School Instagram Icon
Interface image courtesy of The Verge. [The Verge] via [Instagram]

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