Iconic vodka Absolut continues the iconic branding campaign with a delightful gallery of finished Absolut-bottle-silohuette-turned-work-of-art pieces that are as fresh as 30 years ago when the campaign was new. The original campaign was created around 1980 by advertising agency TBWA. The focus of the campaign has always been the unique shape of the bottle. TBWA worked with photographer Steven Bronstein, and now includes more than 1500 ads. It is the company’s longest running campaign. It’s clear why and why it has many more years to come. Always nice to peruse all the iterations of the now familiar bottle.