National Parks Foundation micro site

Recently I noticed these case studies on the AIGA website. I’ve been reading some when I have a little time to take in a really good example of how to carry out a project and develop really unique solutions to tough challenges. This case study brings us a micro site that design studios Modernista! and FL2 designed and developed for the National Park Foundation. The site was to accompany Modernista!’s broadcast campaign to support Ken Burns’ PBS documentary The National Parks: America’s Best Idea. On the site, users can explore the national park system, contribute to the foundation, and share the site and their experience with others.

Visit the site to read how the project was planned and executed. They’ve shared how they assessed the project’s goal, the methodology, the user experience, the challenges the project presented, and the results.